I am seeking a freelance Social Media Manager to oversee and grow a portfolio of ambitious destination, culture, lifestyle, and storytelling-led projects under the Deniz Kuzgunu umbrella.
This is a long-term collaboration opportunity for somebody creative, culturally aware, visually literate, strategically minded, and genuinely excited by brand-building and digital storytelling.
The role covers four primary brands/projects:
• Istanbul Ferry Network — an independently designed urban mobility and cultural mapping platform focused on Istanbul’s ferry system • Serinko — a lifestyle and consumer brand inspired by coastal culture and contemporary Istanbul • Seven New Wonders Türkiye — a tourism, heritage, and storytelling platform celebrating lesser-known destinations and cultural landmarks across Türkiye • 360 Food Syria — a visually rich culinary and culture-focused platform exploring Syrian food, people, traditions, and stories
This role spans both: • B2C audience growth and community-building • B2B visibility for partnerships, sponsorships, institutional relationships, and strategic positioning
What I need: • Content planning and scheduling across multiple platforms • Writing captions and social copy in fluent English • Creating or coordinating visual assets, reels, stories, short-form videos, and carousels • Building tone-of-voice consistency across brands • Community management and audience engagement • Researching trends, hashtags, cultural conversations, and platform behaviour • Helping shape each project’s online identity and growth strategy • Monthly content calendars • Platform-specific adaptation of content • Light analytics and reporting • Short-form video thinking and storytelling strategy
The ideal person: • Understands aesthetics, storytelling, audience psychology, and internet culture • Has strong visual and editorial sensibility • Thinks strategically rather than simply “posting content” • Understands travel, culture, food, urbanism, hospitality, design, lifestyle, or creative industries • Has experience managing multiple accounts simultaneously • Is proactive, independent, organised, and idea-driven • Understands how platforms behave culturally and algorithmically • Feels comfortable contributing concepts and creative direction
Bonus points: • Experience with tourism, destination brands, urban culture, hospitality, food media, or lifestyle projects • Experience growing accounts organically • Motion graphics / video editing capability • Strong understanding of TikTok and short-form video culture • Turkish language capability • Familiarity with Istanbul or Türkiye
Please include: • Relevant portfolio examples • Accounts you currently manage or previously managed • Your proposed monthly fixed retainer fee (this project is structured around a monthly fixed fee arrangement rather than hourly billing) • The tools/platforms you use • A short note explaining why these kinds of projects interest you
This role will begin with a focused monthly retainer and expand gradually across the broader Deniz Kuzgunu ecosystem.
Quality, creativity, consistency, cultural intelligence, and strategic thinking matter far more than volume.
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