We seek a strategist to convert our extensive LinkedIn follower base into paying newsletter subscribers. Our long-established publication has several hundred thousand LinkedIn sign-ups. Deliverables: audit of current LinkedIn audience and content, prioritized conversion tactics (lead magnets, gated content, native posts, newsletters, paid ads, messaging funnels), A/B test plan, estimated timelines and ROI, and implementation guidance. Experience with B2B subscription growth and analytics required.
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