I’m looking for a designer to refine and finalise a logo for a UK-based mountaineering and guiding business.
The brand focuses on:
Mountain guiding Scrambling & climbing Leadership and skills development
The tone should feel:
Professional Premium Capable and trustworthy Inclusive and approachable Current Direction (Important)
I already have a strong concept (chatGPGT) developed:
A mountain silhouette formed using back-to-back “R” shapes Represents: Reed (my name) Rock Ridges
I have existing mockups and direction that I will provide.
I am NOT looking to start from scratch, but to:
Refine the concept Simplify and clean the design Ensure it works across all uses (web, print, clothing, etc.) Style & Feel Clean, modern, minimal Not overly aggressive or “macho” Should feel strong but welcoming Colour Direction Deep navy / charcoal (primary) Off-white / ice tone Burnt orange accent (important to keep) Deliverables Final logo (vector format) Variations: Light & dark versions Icon-only version Horizontal & stacked versions
Suitable for: Website Social media Clothing / embroidery Additional Notes
I want the final logo to feel:
Timeless Recognisable Scalable
This will be used across:
Guiding business Marketing materials Potential expedition branding
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