Freelance Outbound Sales Campaign Consultant (B2B Lead Generation)
We are looking for an experienced freelance consultant to design and set up a multi-channel outbound sales campaign for a B2B client.
This is not a telesales role. We need someone who can build the outbound engine, not just execute call
Scope of Work
* Define target audience and ideal customer profile * Build prospecting approach and data strategy * Develop messaging and outreach sequences (email, LinkedIn, phone) * Design and structure multi-channel sales cadences * Recommend and/or set up tools, workflows, and tracking * Provide guidance on lead qualification and handover to field sales * Support initial testing and optimisation
**Key Requirement** Proven experience designing outbound sales campaigns that generate pipeline and booked meetings. You must be able to demonstrate how you have built and structured similar campaigns.
**Not Suitable For**
* General digital marketing or SEO specialists * Web designers or branding consultants * Pure SDRs with no strategic or campaign design experience
**Outcome** A clear, structured outbound campaign that can consistently generate qualified meetings for a field sales team.
If your experience is primarily in outbound sales strategy and pipeline generation, please apply with relevant examples.
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