Expected duration: Ongoing We are a founder luxury fashion brand entering new market All pieces are designed and manufactured in-house. We are seeking an experienced Meta (Instagram) performance strategist to lead a structured validation phase and define a scalable acquisition framework.
We are looking for someone who understands high-ticket positioning, consumer psychology, and profitability.this more than a campaign setup.
Objective • Validate new market demand • Build a qualified warm audience • Generate purchases • Deliver a clear roadmap for scaling
Scope of Work • Audit ad account and website readiness • Recommend funnel structure (direct purchase vs WhatsApp/concierge model) • Develop a structured testing plan (creatives, audiences, allocation logic) • Manage campaigns • Provide weekly reporting with strategic insights • Deliver end-of-phase update and recommendations
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