Hello, We are a medium-sized company in the energy market. We have recently launched a social media campaign (YouTube, Instagram, Facebook, Spotify and TikTok).
I have a report with some information on performance with kpis like: deep awareness, Clicks, CPM, CPV. I wil share it.
1. I need to analyse and check the performance of the brand campaign: I would like to better understand whether it is really going well or not and if I need to check other KPIs. 2. I would also like to learn how to be independent in this type of verification myself: I need some lerning sessions.
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