We’re looking for a talented designer to craft a fresh, modern visual identity for DataVinci, our new e-commerce app on Shopify. What is DataVinci? DataVinci is the natural extension of listening247’s historical work in market research that focuses on automating ad creation with AI through real time, data driven insights.
● Video Explanation: https://www.youtube.com/watch?v=jjRrBxoHi_E ● Demo: https://www.youtube.com/watch?v=noAc-Pq57QI ● Web Version of App: https://datavinci.listening247.com/ Our Style Vision The branding needs to feel dynamic, intelligent and forward-thinking from the first glance. ● Clean, contemporary, modern lines ● No retro or overly decorative elements ● Strong digital first aesthetic
Colours similar to listening247 (see website - https://www.listening247.com/) as this should feel like a natural evolution of the listening247 brand while standing strong as its own product identity.
Our current listening247 brand guide as reference: https://docs.google.com/presentation/d/17E0EPvKxmApi2XM2X1f5e_in93k8fnmC/edit?usp=sharing&ouid=116435020144537343707&rtpof=true&sd=true
Design Asks: 1. A Logo for DataVinci a. A distinctive symbol/icon that can stand on its own (primarily for the app favicon/icon usage) b. Must reproduce cleanly at small sizes c. Accompanied by a wordmark and a short tagline i. DataVinci by listening247 - Ad Automation & Insights d. Variations required: i. Icon + words ii. Words only iii. Icon only (for app usage)
2. Product Imagery for Shopify App Landing Page a. 10 Images of our application in action that ties into the color/feeling of the logo that get people excited to download our App. b. These images should show our value propositions and images of that app that tie to them: c. Current Shopify App Designs to Guide Imagery from UI/UX team: https://www.figma.com/design/HYpgeXOru2oKDM8Cq95Bvz/Project-DataVinci?node-id=0-1&p=f d. Example Store: Look at the right hand side after the video: https://apps.shopify.com/creative-ads-ai?search_id=b1c69d77-c967-471d-ad37-e19c409f1c92&surface_detail=ad+creation&surface_inter_position=1&surface_intra_position=15&surface_type=search
3. Simple Design for Shopify App Landing Page a. URL will be listening247.com/DataVinci b. This should feel cohesive to the rest of the site but needs to be simplified messaging/Design with SEO in mind. c. We currently use Webflow.io to build our website. Our team will implement the design. d. Items needed on the site: i. App Name, Logo, Description, Value Props ii. How it works video iii. Sign up for Beta section where we take their emails and can send access iv. Potentially another section but it should be a simple page driving people to Shopify to download the app v. What else have you seen? e. This design will also most likely be used on our current web app landing page as well - Web Version of App: https://datavinci.listening247.com/
Deliverables Once the concepts are approved, we will need the following for all designs: 1. Vector files (AI + SVG) 2. PNGs for light and dark backgrounds 3. Colour codes (HEX/RGB) 4. Font names and any licensing notes
Timing We are looking to go live with a beta of the app by the end of February requiring us to have the elements in place before them. Here is our ideal timing but open to discussion: ● First Round Designs due February 4th ● Comments to First Round due back to designer by Feb 6th ● 2nd Round Designs by Feb 11th ● Final Comments to 2nd Round due Feb 13th ● Final Design due Feb 18th
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