I am building an education platform with a fully defined brand identity, visual system, and UI design. The website has been implemented, and the visual layer is now locked.
I am now seeking a Funnel Architect to design the user journey, pathway logic, and conversion structure that will sit on top of the existing UI.
This is a systems and behavioural architecture role — not a design, development, marketing, or copywriting role.
If you are a marketer, copywriter, designer, or developer who “also does funnels,” this will not be a fit.
I am looking for someone who thinks in behavioural flows, decision points, and structured journeys.
Platform Context
The platform serves three distinct audiences:
Parents
Students
Schools
Each audience pathway already exists visually. Your role is to design how users move through them:
Entry → Action → Outcome
No visual changes. No copywriting. No redesign.
What You Will Do
You will design the system architecture for the following:
1. User Journey Architecture
Define the complete journey for each pathway (Parents / Students / Schools) from entry point to exit point.
2. Pathway Logic
Design:
how each pathway starts
how it branches
where it converges (if at all)
how it exits
Each pathway must have clear intent, logic, and behavioural structure.
3. CTA Behaviour Design
Define what happens when users click:
“Get Started”
“Book a Call”
and other primary actions
You are designing behaviour and logic, not buttons or copy.
4. Funnel Structure
Design the system for:
lead flow
booking flow
follow-up logic
conversion sequence
No implementation required.
5. Tool Stack Recommendation
Advise on:
booking tools
form stack
CRM logic
automation approach
Design the system. Do not build it.
6. Handover Pack
Produce a clean, implementation-ready handover including:
funnel map
pathway logic diagrams
CTA behaviour specifications
integration map
structured documentation for the build team
Out of Scope (Non-Negotiable)
You will not:
redesign UI
suggest visual changes
rewrite copy
create messaging
implement anything
optimise funnels
run marketing strategy
interpret analytics
This role is architecture only. Good architects design systems. They do not redesign houses.
What I Am Looking For
You must:
be comfortable working from an existing UI and brand system
think in journeys, not pages
be precise, structured, and disciplined
respect scope boundaries
design for real-world implementation, not theory
If you are primarily a marketer, designer, or developer, this role will not be a fit.
Guaranteed ClickBank Affiliate Sales Category: Affiliate Marketing, Conversion Rate Optimization, Email Marketing, Facebook Ads, Facebook Marketing, Google Ads, Google Adwords, Internet Marketing, Marketing, SEO Budget: ₹600 - ₹1500 INR
07-Mar-2026 23:04 GMT
Facebook-Instagram Ads Campaign Management Category: Ad Planning & Buying, Digital Marketing, Facebook Ads, Facebook Marketing, Google Adwords, Instagram Ads, Internet Marketing, Social Media Marketing Budget: $250 - $750 USD
07-Mar-2026 23:03 GMT
Access Control System Development Category: API Development, Cloud Computing, Database Management, Mobile App Development, Network Security, Security Systems, Software Development, Web Development Budget: $50000 - $100000 USD
07-Mar-2026 23:01 GMT
Affiliate Marketers Needed Commission Category: Content Creation, Digital Marketing, Facebook Marketing, Instagram, Internet Marketing, Shopify, Social Media Management, Social Media Marketing, TikTok, Twitter Budget: $30 - $250 USD
07-Mar-2026 23:00 GMT
Refine Logo & Deliver Hi-Res Logo Category: Adobe Illustrator, Branding, Graphic Design, Illustration, Logo Design, Photoshop, Print Design, Vector Design Budget: $30 - $250 USD
07-Mar-2026 23:00 GMT
Website & Android Utility Development Category: Android, Android App Development, API Development, Backend Development, HTML, Mobile App Development, PHP, Web Development Budget: $250 - $750 USD
share html to email Category: CSS, Email Marketing, Frontend Development, HTML, JavaScript, PHP, Web Application, Web Design, Web Development, Web Services Budget: $30 - $250 USD
Phonely.ai Halo PSA Integration Category: API Development, Automation, Data Integration, Data Processing, Documentation, REST API, Workflow Consulting Budget: $250 - $750 USD
07-Mar-2026 22:45 GMT
Мобільний додаток для таксі Category: Mobile App Development, Payment Gateway Integration Budget: €3000 - €5000 EUR
07-Mar-2026 22:44 GMT
SharePoint Development for Youth Non-Profit Category: HTML, Office 365, PHP, Power Automate, Project Management, Sharepoint, Technical Documentation, Web Design Budget: $8 - $15 USD
07-Mar-2026 22:43 GMT
Summer Camp and Lifestyle Shirt Category: Adobe Illustrator, Photoshop, Branding, Graphic Design, Logo Design, Print Design, T Shirts, Typography, Vector Design Budget: $30 - $250 USD
07-Mar-2026 22:41 GMT
Spesialis Pemasaran Digital Perusahaan Category: Content Creation, Data Entry, Digital Marketing, Finance, Financial Accounting, Google Analytics, Graphic Design, Social Media Management, Social Media Marketing, Web Design Budget: $10 - $30 USD
