I’m looking for an experienced marketing and sales consultant to help me refine and complete a draft Marketing Strategy & Plan document I’ve already started. The document currently includes: Marketing strategy outline Persona mapping & funnel stages Marketing processes & nurturing campaigns Content planning (12/4/3 method, video content strategy) Platform mapping & social media strategy What I need now is someone who can: Review the current structure and polish the language so it’s clear, professional, and actionable. Expand on gaps such as persona pain points, lead capture processes, referral strategies, and retention tactics. Apply the Realise → Retain → Refer methodology to tie the marketing and sales strategy together. Add frameworks, exercises, and templates (e.g. persona worksheets, retention plans, referral campaign frameworks) so the document becomes a practical playbook, not just a plan. Suggest improvements to make it more execution-ready, with measurable outcomes. Ideal consultant profile: Proven experience in marketing strategy (bonus if with coaching/consulting or service-based businesses). Comfortable aligning marketing with sales processes and customer lifecycle. Can bring structure, clarity, and practical tools to the plan. Strong communicator who can collaborate with me to make this a best-in-class strategy document. Deliverable: A fully enhanced Marketing Strategy & Sales Playbook that’s ready to guide consistent marketing and sales execution.
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