Expected duration: 3 - 4 weeks This project aims to create a cutting-edge WordPress site from the ground up, incorporating advanced AI tools and prioritizing optimization for speed, SEO, and user engagement. Key objectives include establishing a visually appealing site with modern branding, integrating AI-driven chatbots for customer support and lead generation, and automating email workflows. The project will maintain existing SEO through 301 redirects, ensuring a seamless transition and preserving search equity. The selected freelancer will be tasked with configuring essential plugins, optimizing site performance, and documenting all processes for future reference. Completion is sought within 4–6 weeks.
1. Project Overview This project involves building a brand-new WordPress site from scratch with a fresh look, fully integrated AI tools, and optimisation for speed, SEO, and user experience. The site will utilise existing SEO from the current URL via 301 redirects. 2. Objectives - Build a fresh WordPress site with modern layout and branding. - Implement AI-driven chat, lead generation, and automated email workflows. - Optimise content using AI for SEO: meta tags, headings, alt text. - Prepare insights for full-scale site migration. - Ensure smooth SEO transition via 301 redirects from current domain. 3. AI Integration - Chatbots for customer support and lead capture (e.g., Tidio). - AI-assisted content generation for product descriptions, FAQs, blog posts. - AI recommendations for layout, performance, and conversions. - Email automation integrated with existing tools (e.g., Aweber). 4. SEO & Domain Strategy - Preserve existing SEO via 301 redirects from current site to new domain. - Maintain backlinks, search rankings, and search equity. - Optimise new site using AI-driven content and structure improvements. 5. Plugins & Tools - Yoast (SEO optimisation) - Elementor (page building) - WP Rocket (performance) - Smush (image optimisation, optional) - Stack by 20i (optimisation & backups) - Tidio (chat, lead generation, AI chatbot) - Aweber (email automation) - AI content generation plugin(s) 6. Trial vs Full Build Plan Trial site can be set up on a temporary URL or subdomain for testing AI functionality, chatbots, lead generation, and content optimisation. Once validated, the full site will be built on a fresh domain and current domain will redirect. 7. Freelancer Specification Project Overview: Looking for a skilled freelancer to build and optimise a WordPress site using AI tools. The project includes content optimisation, plugin configuration, chatbots, lead generation, SEO, and layout recommendations.
Deliverables: - Install & configure AI plugins (chatbots, content generation, SEO tools) - Optimise site speed and performance - AI-assisted SEO optimisation (meta titles, descriptions, alt tags, content suggestions) - Chatbot & lead-generation setup integrated with email automation - Recommendations on layout, UX, and plugin efficiency - Documentation of changes, plugin list, and AI workflows - Optional: AI-generated content for blogs and product pages
Required Skills: - Advanced WordPress development (themes, Elementor) - Experience with AI plugins and content generation - SEO optimisation experience - Knowledge of email marketing and automated workflows - Website performance optimisation - Clear documentation and workflow guidance
Timeline: - Completion preferred within 4–6 weeks
Notes: - Trial site project to inform full-scale site migration - Focus on automation, efficiency, and scalability
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