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Project title: Social Media and Comm Manager – Boutique Women’s Gym (EUROPE)
Posted by: External project from PeoplePerHour
Started: 12-Aug-2025 20:32 GMT
Description: About Us

The Glute Shop is a women’s only boutique strength training studio in Palma. We are here to help women build not just bodies they love but the confidence that comes with them. Our gym is designed to feel empowering, sassy and unapologetically feminine without being cheesy. Think boutique, sharp and scroll-stopping.

You can see our draft website here: https://theglute.shop/home-new-2/



Location: Remote with regular communication with our team in Palma, Mallorca
Contract: Initial 3-month agreement with review for potential extension
Budget: Circa €1,500 per month (paid ads separate)
Start: 1 September to begin growing presence and posting content of us physically building and styling the gym. Launch is expected mid October.



The Role

We are looking for a Social Media and Community Manager to take ownership of our online presence. You will turn raw content from our team into a polished on-brand feed that grows our community and brings new women into our space.

You will
• Create and execute a monthly content strategy across Instagram and TikTok
• Write all captions in our brand voice which is witty, empowering and boutique
• Edit content from iPhone and Sony A7RIII footage yourself or with your own editing team
• Design bold clean graphics for posts quotes and carousels
• Manage our content calendar and post consistently several times per week
• Engage with our community by replying to comments and DMs encouraging user-generated content and interacting with local businesses and influencers
• Track performance and adjust strategy to keep growth consistent

You will be working closely with
• Dani our Gym Manager and Denise our Trainer who will film content to your brief
• The owners to align content with business goals and promotions



Our Voice and Vibe

You will need to connect with the same energy as the signs in our gym

You don’t “tone” a peach.
You build it. You lift for it.
You show up, glow up, and leave with your head high (and your ass higher).

You won’t build your dream body scrolling through someone else’s.
Pick up the dumbbells, not the doubt.

Remember ladies — time in the gym doesn’t mean time spent working out.
Don’t just turn up, turn it up!
Project ID: 3444810
Project category:
Project budget:
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