Experienced PPC Specialist Needed – Must Have Experience in Opticians/Eyewear Industry
Project Description: We’re an established UK-based opticians practice looking for a skilled and reliable PPC specialist to help drive high-quality traffic and conversions through Google Ads (and potentially Meta Ads in the future). The ideal candidate will have proven experience managing PPC campaigns specifically for opticians or within the eyewear industry.
What We're Looking For:
Strong knowledge of Google Ads setup, optimisation, and reporting
A clear understanding of patient/customer acquisition in the optical sector
Experience working with optician-related keywords, landing pages, and conversion goals
Ability to structure campaigns to suit local targeting and seasonal promotions
Transparent reporting and communication
Nice to Have:
Meta Ads experience
Experience with Google Shopping (for frames or lenses)
Knowledge of basic CRO or landing page best practices
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