Description: |
Job Title: SaaS Product Launch Marketing – Content & Influencer Activation (Fixed Budget)
Job Description: We’re preparing to publicly launch Ezy Paste, an AI-powered productivity tool that helps users manage and supercharge their workflow.
We’re looking for a startup-savvy digital marketer to help us manage our launch campaign, with a strong focus on content, micro-influencer outreach, and driving signups.
This project-based contract has a fixed total budget of $600–$800 over a 4–5 week launch window.
Responsibilities: Pre-Launch (Week 1–2):
Prepare 3–5 short social media content pieces (Instagram, TikTok, Reddit)
Support in polishing Product Hunt listing (visuals and copy)
Coordinate with the video team on teaser content usage
Suggest content hooks and memes to build early interest
Launch Week (Week 3):
Coordinate 2–3 micro-influencer shoutouts (Instagram, TikTok, LinkedIn)
Repurpose launch content from our video and landing page
Manage Product Hunt and Reddit push (including reposts and engagement)
Post-Launch (Week 4–5):
Collect and repurpose user testimonials
Draft 2–3 follow-up email or social media content pieces
Suggest early referral and growth loop strategies
What We Provide: Fully designed landing page, waitlist, and email flow
Brand kit and launch teaser video (provided by Perspective Pictures)
Clear content calendar and strategy outline
Feedback loop and async check-ins with the founder
Ideal Candidate: Has helped launch SaaS, digital tools, or mobile/web apps
Works fast and efficiently with a limited budget
Comfortable creating or directing short-form content
Familiar with Product Hunt, Reddit, and early traction strategies
Bonus: Knows how to talk to productivity and solopreneur audiences
Budget: Fixed total: 300-430$ for the entire campaign (4–5 weeks) No add-ons or scope increases outside of this unless agreed in writing.
To Apply: Please include:
A short paragraph summarizing your launch experience
One example (link or brief summary) of a product launch you supported
Confirmation that you’re fine with the stated budget and scope
Your timezone and general availability |