Expected duration: less than 1 week Job Description:
We are seeking an experienced and results-driven Google Ads and Facebook Ads Specialist to set up and configure advertising campaigns from scratch. The primary focus will be on ensuring proper technical setup, tracking, and preparation for future advertising campaigns, without the creation of ads themselves.
Responsibilities:
Strategy Development & Preparation:
Conduct keyword research, audience analysis, and competitive analysis to prepare for future campaigns.
Define clear campaign goals and KPIs for Google Ads and Facebook Ads.
Account Setup and Structuring:
Create new Google Ads and Facebook Ads accounts if necessary.
Set up conversion tracking for both platforms using Google Tag Manager, Google Analytics, and Facebook Pixel.
Install necessary codes and tags on the website to track user actions (page views, clicks, form submissions, purchases, etc.).
Verify tracking codes are working using tools like Google Tag Assistant and Facebook Pixel Helper.
Tracking & Reporting Setup:
Set up Google Analytics (Universal Analytics and GA4) and link to Google Ads.
Implement Facebook Pixel and set up custom conversions.
Ensure proper data flow between platforms to allow for comprehensive reporting.
Optimization Preparation:
Establish the foundation for A/B testing by ensuring tracking is properly configured.
Prepare for data-driven insights by setting up relevant metrics in dashboards.
Compliance & Maintenance:
Ensure all tags, pixels, and tracking tools comply with privacy policies and advertising guidelines.
Regularly audit tracking codes to ensure continued accuracy.
Collaboration:
Work with website developers to ensure proper installation of tags and pixels.
Collaborate with other stakeholders for testing and verification.
Requirements:
Proven experience setting up Google Ads and Facebook Ads accounts from scratch.
Proficient in using Google Ads Manager, Facebook Ads Manager, Google Analytics, and Google Tag Manager.
Strong technical skills for implementing tracking codes and ensuring accurate reporting.
Excellent organizational skills and attention to detail.
Windows Desktop App Development Category: API Development, Application Packaging, Data Processing, Desktop Application, Java, JavaScript, Python, Software Architecture, Web Application Budget: $250 - $750 SGD
12-Nov-2025 05:04 GMT
Full-Time Constant Contact Email Developer Category: A / B Testing, Accessibility, CSS, Email Marketing, Graphic Design, HTML, Illustration, Photoshop, Visual Design, Web Design Budget: ₹37500 - ₹75000 INR
Short E-Learning Course Creation Category: Animation, Content Development, Educational Research, Instructional Design, Learning Management Systems (LMS), Video Editing, Video Production, Video Services Budget: ₹600 - ₹1500 INR
12-Nov-2025 05:00 GMT
Sales-Focused Social Media Videos Category: Content Creation, Digital Marketing, Facebook Marketing, Google Adwords, Instagram Marketing, Internet Marketing, Video Editing, YouTube Budget: $250 - $750 USD
12-Nov-2025 04:59 GMT
Smartphone Detection in Video Analysis Category: Artificial Intelligence, Computer Vision, Data Analysis, Data Science, Deep Learning, Image Processing, Machine Learning (ML), Object Detection, Video Editing, Video Processing Budget: $250 - $750 USD
12-Nov-2025 04:54 GMT
Equipment Measurement Flutter Platform Category: Android, API Development, AWS Lambda, Flutter, Mobile App Development, MQTT, Next.js, React Native, Web Development Budget: $30 - $250 USD
12-Nov-2025 04:52 GMT
Hotel ERP System Development: SaaS, Multi-Tenant Category: Accounting, Django, Full Stack Development, MySQL, PHP, PostgreSQL, Python, React.js, SaaS, Software Architecture Budget: $750 - $1500 USD
Purchase Cooli Delivery Startup Concept Category: Business Analysis, Business Development, Business Plan Writing, Business Plans, Cloud Computing, Grant Writing, Market Research, Startup Consulting Budget: $2 - $8 USD
12-Nov-2025 04:50 GMT
Headhunter for Geopolitical Analyst Category: Data Analysis, Report Writing, Research, Research Writing, Strategic Planning Budget: $10 - $30 USD
