We are seeking a skilled digital marketer and web developer to build an online brand presence and e-commerce solution for a startup sportswear company. The selected freelancer will be responsible for designing and implementing a full-featured website that showcases the brand vision and products in an appealing and user-friendly manner. Key responsibilities will include selecting and customizing an e-commerce platform, creating product pages with descriptions and high-resolution images, developing site navigation and information architecture to optimize discoverability, and integrating payment processing and order fulfillment functionality. Additional branding and marketing tasks such as social media setup, logo/graphic design, email signup forms, and analytics implementation would be value-added. The ideal candidate will have proven experience designing responsive websites from visual concept to launch, preferably for other apparel or retail clients. Strong skills in CMS platforms like Shopify or WooCommerce, HTML, CSS and general web development best practices are essential. Applicants should demonstrate a portfolio highlighting similar past projects along with estimates on timelines and costs to complete this scope of work professionally.
