A reputable insurance broker seeks the design of a modern logo and accompanying digital assets to expand their online presence and advertise their variety of coverage options. The goal is to establish the brand as a trustworthy and approachable authority within the industry, focused on safeguarding both personal and commercial interests through accessible insurance solutions.
Scope of work includes the conceptualization and illustration of a logo embodying the designated guidelines of professionalism, assurance, and consumer/business advocacy. Additionally, the creation of an interactive website is required showcasing the insurance services on offer, with detailed profiles of private medical care, life plans, income protection, and critical illness benefits. Development of promotional materials for digital marketing targeting these coverage categories across social media and other relevant online platforms is also within scope.
The website must incorporate engaging features encouraging potential clients to further explore options. Comprehensive informational sections on each insurance type will clearly outline what is covered to educate visitors and foster confidence in the brand. Design assets produced under this project should solidify the company as a digitally savvy protector of health, well-being and financial security for both individuals and enterprises.
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