Background We supply Crazy Sand fundraising kits to Parent & Teacher Associations of UK primary schools who use our products for Fundraising at their main Summer and Christmas events. Topic: Benefits of fundraising with our products Tone: Enthusiastic, friendly, and persuasive Outline & Structure: 1. Write a direct response letter which is targeted to Parent & Teacher Associations of Primary Schools about our fundraising packages and the benefits, with call to action. Copy to be interesting, creative, engaging, compelling, dynamic, 250 to 350 words, single sided letter. (see example in attachment)
2). Write interesting, creative, engaging, compelling, dynamic copy for brochure/flyer on how the PTA's/Schools make a profit selling our goods. An example of what they get in each kit and what profit they can make!
Objective to gain as much interest as possible how these products could benefit them, and raise funds for their school or good cause. Overall the aim is to gain the maximum response from existing customers (and prospective customers) and convert these into sales. We are looking for a highly gifted and creative person who has experience with direct mail response, can demonstrate previous work completed with measurable results. PLEASE NOTE; I ONLY REQUIRE COPY FOR NOW Please contact me if you require further information or clarification, examples of flyers we send out with with a covering letter are available.
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