I seek an experienced Facebook advertiser to develop and optimize a localized ad campaign for a mobile security lock fitting business in the UK. The company installs additional locks on commercial vehicles to deter theft.
The advertiser should design compelling graphic ads showcasing the business' services and target Facebook users within a 30 mile radius of the company's base in London. The ads must attract new clients and schedule service appointments through engagements with a chatbot or call-to-action button on the business' website.
Test various ad formats, headlines and visuals to identify high-performing combinations. Bid strategy should focus on impressions and link clicks within the target area at a daily budget of £50. Analyze campaign data to refine targeting, optimize ad creatives and reallocate budget as needed.
The goal is to build brand awareness among commercial vehicle owners and schedule 15 appointments within the first month. The successful candidate will have portfolio work with similar clients, expert knowledge of localized Facebook ad campaigns and experience analyzing data to improve performance..
