I'm Will. I'm a senior military physical training instructor with just under 18 years of service under my belt - the last 10 in the PT core.
Outside of my day job I have always had a passion for utilising my qualifications, accreditations and experience for some form of fitness side hustle.
I've previously owned and operated a small outdoor fitness business, trained clients in person at gyms and more recently, stepped into the world of online coaching.
The issue i face is that I am simply invisible. I have attempted to use LinkedIn over the years however, I no longer feel like it is the right platform for the job. This is where you come in.
I need someone to take a mountain of content I have already created and get my instagram account up and running. The account already exists and is ready to run.
I have an incredible aesthetic physique however I do not believe this to be enough if I'm just to be another guy doing "fitness" on social media. I beleive a unique "USP" is required in order for this to work.
My initial thoughts are...
1. I'm a current serving military PT. Out of around 30'000 Royal Navy and Marines, there are about 170 of us. This stands out for me and could be a good angle.
2. I beleive in normal eating and hard work. No fad diets or weird training routines. Just hard work and a love for natural organic food.
I really want to get this off the ground ASAP.
Reach out if you think you can help.
I've attached an image showing an example of my content.
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Sales Copy & Logo Package -- 2 Category: Branding, Content Writing, Copywriting, Graphic Design, Illustration, Logo Design, Photoshop, Social Media Marketing Budget: $250 - $750 USD
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AI-Driven Meta Ads Conversion Boost Category: Advertising, AI Design, AI Development, AI Graphic Design, AI Image Editing, AI Generated Art, Digital Marketing, Facebook Marketing, Google Adwords, Internet Marketing Budget: $30 - $250 CAD
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Architectural Walkthrough Video Editing Category: Adobe Premiere Pro, After Effects, Color Grading, Final Cut Pro, Video Editing, Video Post Editing, Video Production, Video Services Budget: ₹12500 - ₹37500 INR
13-Jan-2026 05:01 GMT
Professional YouTube Description Writer Category: Article Writing, Content Creation, Ghostwriting, SEO Writing, Video Editing, Video Production Budget: ₹600 - ₹1500 INR
Honda Acty Tie Rod CAD Model Category: 3D CAD, 3D Modelling, 3D Printing, 3D Rendering, AutoCAD, CAD / CAM, Reverse Engineering, Solidworks Budget: $30 - $250 USD
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Edit 4-Hour Video with Subtitles Category: Adobe Premiere Pro, After Effects, Audio Editing, DaVinci Resolve, Final Cut Pro, Subtitles & Captions, Video Editing, Video Post Editing, Video Production, Video Services Budget: ₹1500 - ₹12500 INR
13-Jan-2026 04:56 GMT
WhatsApp Chat Reply Support - 12/01/2026 23:42 EST Category: Chat Operation, Chatbot Integration, Customer Experience, Customer Service, Customer Support, Indonesian Translator, Social Media Management, Time Management Budget: $15 - $25 USD
