I'm Will. I'm a senior military physical training instructor with just under 18 years of service under my belt - the last 10 in the PT core.
Outside of my day job I have always had a passion for utilising my qualifications, accreditations and experience for some form of fitness side hustle.
I've previously owned and operated a small outdoor fitness business, trained clients in person at gyms and more recently, stepped into the world of online coaching.
The issue i face is that I am simply invisible. I have attempted to use LinkedIn over the years however, I no longer feel like it is the right platform for the job. This is where you come in.
I need someone to take a mountain of content I have already created and get my instagram account up and running. The account already exists and is ready to run.
I have an incredible aesthetic physique however I do not believe this to be enough if I'm just to be another guy doing "fitness" on social media. I beleive a unique "USP" is required in order for this to work.
My initial thoughts are...
1. I'm a current serving military PT. Out of around 30'000 Royal Navy and Marines, there are about 170 of us. This stands out for me and could be a good angle.
2. I beleive in normal eating and hard work. No fad diets or weird training routines. Just hard work and a love for natural organic food.
I really want to get this off the ground ASAP.
Reach out if you think you can help.
I've attached an image showing an example of my content.
Impulsa Canales de Venta Online Category: Codex, Content Creation, Digital Marketing, ECommerce, Email Marketing, Prestashop, SEO, Shopify, Web Design, WooCommerce Budget: €9 - €14 EUR
25-Apr-2026 22:03 GMT
CAD Model of Mechanical Part Category: 3D CAD, 3D Design, 3D Drafting, 3D Modelling, 3D Printing, 3D Rendering, AutoCAD, CAD / CAM, Mechanical Engineering, Solidworks Budget: $750 - $1500 USD
Sales Focused Facebook Ads Category: Conversion Rate Optimization, Digital Marketing, Facebook Ads, Facebook Marketing, Google Adwords, Internet Marketing, Search Engine Marketing (SEM), Social Media Marketing Budget: £10 - £20 GBP
25-Apr-2026 21:55 GMT
Modern Patio Design Category: 3D Design, 3D Modelling, 3D Rendering, Architecture, Building Architecture, Building Design, Building Information Modeling, Graphic Design, Interior Design, Landscape Design Budget: $250 - $750 AUD
Third-Person Action Game Prototype Category: 3D Animation, 3D Modelling, Game Art, Game Design, Game Development, Game UI, IPhone, Mobile App Development Budget: $250 - $750 USD
25-Apr-2026 21:44 GMT
MEA CO₂ Process Optimization Category: Aspen HYSYS, Chemical Engineering, Data Analysis, Environmental Engineering, Process Simulation, Simulation, Thermodynamics Budget: $30 - $250 USD
