I'm Will. I'm a senior military physical training instructor with just under 18 years of service under my belt - the last 10 in the PT core.
Outside of my day job I have always had a passion for utilising my qualifications, accreditations and experience for some form of fitness side hustle.
I've previously owned and operated a small outdoor fitness business, trained clients in person at gyms and more recently, stepped into the world of online coaching.
The issue i face is that I am simply invisible. I have attempted to use LinkedIn over the years however, I no longer feel like it is the right platform for the job. This is where you come in.
I need someone to take a mountain of content I have already created and get my instagram account up and running. The account already exists and is ready to run.
I have an incredible aesthetic physique however I do not believe this to be enough if I'm just to be another guy doing "fitness" on social media. I beleive a unique "USP" is required in order for this to work.
My initial thoughts are...
1. I'm a current serving military PT. Out of around 30'000 Royal Navy and Marines, there are about 170 of us. This stands out for me and could be a good angle.
2. I beleive in normal eating and hard work. No fad diets or weird training routines. Just hard work and a love for natural organic food.
I really want to get this off the ground ASAP.
Reach out if you think you can help.
I've attached an image showing an example of my content.
CAD Drawing of Rear Shock Mount Category: 3D Design, 3D Drafting, 3D Modelling, 3D Printing, AutoCAD, CAD / CAM, Product Design, Solidworks Budget: £20 - £250 GBP
23-Apr-2026 10:03 GMT
Shades & Co Category: Branding, Corporate Identity, Social Media Marketing, Typography, Visual Design Budget: £20 - £250 GBP
ABS Prototype Print & Mold Category: 3D CAD, 3D Modelling, 3D Print Design, 3D Printing, CAD / CAM, Manufacturing, Manufacturing Design, Product Development, Prototyping, Rapid Prototyping Budget: $70 - $140 USD
23-Apr-2026 10:02 GMT
Truck Expense and Income Tracker Category: Business Analysis, Data Management, Database Management, Mobile App Development, Project Management, Software Development, User Interface / IA, Web Development Budget: min ₹2500 INR
Real Estate Sales System Development Category: Business Consulting, Marketing Strategy, Sales, Sales Management, Workflow Consulting Budget: ₹37500 - ₹75000 INR
23-Apr-2026 09:59 GMT
Bimbingan Sukses Konten Freelance Category: Content Creation, Content Strategy, Content Writing, Copywriting, Digital Marketing, Freelance, Social Media Management, Social Media Marketing Budget: $250 - $750 USD
23-Apr-2026 09:59 GMT
Yoga Content Creator for Wellness Platform Category: Content Creation, Content Strategy, Creative Writing, Fitness, Photography, Video Editing, Video Production, Yoga Budget: ₹600 - ₹1500 INR
23-Apr-2026 09:58 GMT
Business Development Freelancer Category: Account Management, Business Development, Data Entry, Digital Marketing, Lead Generation, Leads, Research, Sales, Sales Management, Sales Promotion Budget: ₹150000 - ₹250000 INR
23-Apr-2026 09:58 GMT
Gold Mobile Trading Bot Category: Android, API Integration, Backtesting, IOS Development, IPad, IPhone, Market Analysis, Mobile App Development Budget: ₹1500 - ₹12500 INR
23-Apr-2026 09:57 GMT
Bilingual Tianjin Port Site Inspector Category: English (UK) Translator, English (US) Translator, English Translation, Photography, Simplified Chinese Translator, Translation Budget: ₹1500 - ₹12500 INR
Versatile Video Editor Needed Category: Adobe Premiere Pro, After Effects, Color Grading, DaVinci Resolve, Video Editing, Video Post Editing, Video Production, Video Services Budget: ₹600 - ₹1500 INR
23-Apr-2026 09:55 GMT
Desarrollo Final de App "Perlynas" Category: Android, AngularJS, App Design, Flutter, Freelance, IPhone, Mobile App Development, Mobile Development, Software Development, UX / User Experience Budget: €750 - €3000 EUR
