I'm Will. I'm a senior military physical training instructor with just under 18 years of service under my belt - the last 10 in the PT core.
Outside of my day job I have always had a passion for utilising my qualifications, accreditations and experience for some form of fitness side hustle.
I've previously owned and operated a small outdoor fitness business, trained clients in person at gyms and more recently, stepped into the world of online coaching.
The issue i face is that I am simply invisible. I have attempted to use LinkedIn over the years however, I no longer feel like it is the right platform for the job. This is where you come in.
I need someone to take a mountain of content I have already created and get my instagram account up and running. The account already exists and is ready to run.
I have an incredible aesthetic physique however I do not believe this to be enough if I'm just to be another guy doing "fitness" on social media. I beleive a unique "USP" is required in order for this to work.
My initial thoughts are...
1. I'm a current serving military PT. Out of around 30'000 Royal Navy and Marines, there are about 170 of us. This stands out for me and could be a good angle.
2. I beleive in normal eating and hard work. No fad diets or weird training routines. Just hard work and a love for natural organic food.
I really want to get this off the ground ASAP.
Reach out if you think you can help.
I've attached an image showing an example of my content.
SEO-Driven Tech Blog Series Category: Article Writing, Blog Writing, Content Marketing, Content Writing, Copywriting, Internet Marketing, Keyword Research, Link Building, Technical Writing Budget: $250 - $750 USD
26-Apr-2026 22:02 GMT
Modern Diagrams for Thought Leadership Models Category: Adobe Creative Cloud, Adobe Illustrator, Branding, Design, Graphic Design, Illustration, Infographics, Logo Design, Photoshop, Visual Design Budget: $250 - $750 AUD
26-Apr-2026 22:02 GMT
Real Estate Social Media Manager Category: Analytics, Content Creation, Digital Marketing, Facebook Marketing, Internet Marketing, Lead Generation, Market Research, Social Media Management, Social Media Marketing, YouTube Budget: $15 - $25 USD
26-Apr-2026 22:01 GMT
Vibrant SMD Award Show Slides Category: 2D Animation, 3D Animation, Adobe Illustrator, Photoshop, Adobe Premiere Pro, Graphic Design, Motion Graphics, Video Editing, Video Services, Videography Budget: $30 - $250 USD
Land Development for Multi-Family Housing Category: Business Analysis, Finance, Financial Analysis, Financial Research, Market Analysis, Real Estate, Risk Assessment, Urban Planning Budget: ₹12500 - ₹37500 INR
26-Apr-2026 21:40 GMT
Spotify Song Promotion Specialist Category: Advertising, Brand Management, Brand Marketing, Content Marketing, Music, Social Media Marketing, Spotify Ads, Twitter, YouTube Budget: ₹1500 - ₹12500 INR
26-Apr-2026 21:39 GMT
High-Detail PLA Parts Printing Category: 3D CAD, 3D Design, 3D Model Maker, 3D Modelling, 3D Printing, Brochure Design, Graphic Design, Photoshop Budget: €30 - €250 EUR
26-Apr-2026 21:39 GMT
HTML-to-Webflow Portfolio Conversion Category: CSS, HTML, HTML5, JavaScript, UI / User Interface, Web Design, Web Development, Webflow Budget: $15 - $25 USD
26-Apr-2026 21:36 GMT
GData Entry Transcription Assistant Category: Copyright, Data Analysis, Data Entry, Data Management, Excel, Google Sheets, JavaScript, PHP, Visual Basic Budget: ₹600 - ₹1500 INR
