I'm Will. I'm a senior military physical training instructor with just under 18 years of service under my belt - the last 10 in the PT core.
Outside of my day job I have always had a passion for utilising my qualifications, accreditations and experience for some form of fitness side hustle.
I've previously owned and operated a small outdoor fitness business, trained clients in person at gyms and more recently, stepped into the world of online coaching.
The issue i face is that I am simply invisible. I have attempted to use LinkedIn over the years however, I no longer feel like it is the right platform for the job. This is where you come in.
I need someone to take a mountain of content I have already created and get my instagram account up and running. The account already exists and is ready to run.
I have an incredible aesthetic physique however I do not believe this to be enough if I'm just to be another guy doing "fitness" on social media. I beleive a unique "USP" is required in order for this to work.
My initial thoughts are...
1. I'm a current serving military PT. Out of around 30'000 Royal Navy and Marines, there are about 170 of us. This stands out for me and could be a good angle.
2. I beleive in normal eating and hard work. No fad diets or weird training routines. Just hard work and a love for natural organic food.
I really want to get this off the ground ASAP.
Reach out if you think you can help.
I've attached an image showing an example of my content.
R Script: Align Triplicate Measurements Category: Data Analysis, Data Management, Data Mining, Data Modeling, Data Processing, Data Science, Data Visualization, Predictive Analytics, Statistical Analysis, Statistical Modeling Budget: €30 - €250 EUR
15-Dec-2025 10:53 GMT
Sleek Marketing Title Sequence Category: After Effects, Animation, Graphic Design, Motion Graphics, Storyboard, Typography, Video Editing, Video Production Budget: ₹400 - ₹750 INR
15-Dec-2025 10:52 GMT
WordPress Core Web Vitals 80+ Category: CSS, HTML, Performance Tuning, PHP, Web Application, Web Design, Web Development, Web Security, Website Optimization, WordPress Budget: €30 - €250 EUR
15-Dec-2025 10:52 GMT
Surreal Dreamy Indie Music Video Category: Cinematography, Creative Design, Film Production, Music Video, Video Editing, Video Production, Videography, Visual Effects Budget: £250 - £750 GBP
Restaurant POS Development with Integrated Payments Category: Android, Android App Development, API Development, Backend Development, Database Management, Database Programming, MySQL, PHP, Software Architecture, Software Development Budget: ₹250000 - ₹500000 INR
15-Dec-2025 10:44 GMT
Power BI Procurement Register Category: Business Intelligence, Data Analysis, Data Entry, Data Modeling, Data Processing, Data Visualization, Excel, Power BI, Report Writing, Sharepoint Budget: $8 - $15 AUD
15-Dec-2025 10:44 GMT
Premium D2C website design Category: Corporate Identity, Payment Gateway Integration, SEO, Shopify, Shopify Development, Shopify Templates, Typography, Visual Design, Web Design, Web Development Budget: ₹12500 - ₹37500 INR
15-Dec-2025 10:43 GMT
Especialista en Notion Category: AI Development, API, API Integration, Automation, Excel, Large Language Model, Notion, PHP, Salesforce.com, Software Architecture Budget: €30 - €250 EUR
15-Dec-2025 10:43 GMT
30-Second Mixed-Media Product Promo Category: Adobe Premiere Pro, After Effects, Animation, Color Grading, DaVinci Resolve, Sound Design, Video Editing, Video Services Budget: ₹600 - ₹1500 INR
