Project overview We are a well-established massage business based in Split, Croatia serving Croatian residents and a large vast of tourists in the summer season. We’re looking for an experienced web designer/developer to undertake a major overhaul of our current website. The goal is to create a visually engaging, user-friendly site that effectively showcases our services and improves navigation. The new site should appeal to a wide demographic, including adults, couples and Croatian residents, and those interested in both massage and general wellness.
Experience Level: Expert
Scope of work 1. Graphic design and visuals - Update and refresh all graphic elements, ensuring they are aligned with a clean, modern site. - Create high-quality visuals that enhance our brand identity and appeal to the wellness industry - Select and incorporate engaging images or illustrations related to massage practices and overall wellness.
2. Content revamp - Work with our team to rewrite or reorganise content, focusing on clarity, accessibility, and SEO best practices.
3. Site layout and navigation - Design a homepage that immediately informs visitors about who we are and what we offer, - Streamline navigation menus and organise content into intuitive categories, ensuring minimal clicks to access information.
4. Technical requirements - Ensure all pages are optimised for fast loading. - Implement best practices in SEO for massage services, helping the site rank well on local searches. - Ensure full GDPR compliance and add a clear privacy policy.
5. Special features - Testimonial or review section from satisfied customers - Blog area for sharing massage tips, practice news, and other updates. - FAQ section, especially for new massage customers
Project timeline Please outline a timeline for each stage of the project. We aim to complete the project within 6 weeks.
Budget We have a budget range in mind but are open to discussing it based on your experience and proposed value.
Preferred qualifications - Proven experience in designing and developing websites for wellness industries or service-oriented businesses. - Strong portfolio showcasing similar projects. - Knowledge of SEO best practices and experience with responsive design. - Familiarity with accessibility and compliance standards. - Proven experience in designing and developing websites for healthcare or service-oriented businesses. - Strong portfolio showcasing similar projects. - Knowledge of SEO best practices and experience with responsive design. - Familiarity with accessibility and compliance standards.
Project goals Deliver a modern and professional aesthetic - a contemporary design that communicates trust, care, and professionalism.
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Comprehensive Digital Marketing Strategy Category: Content Marketing, Digital Marketing, Email Marketing, Google Adwords, Internet Marketing, Search Engine Marketing (SEM), SEO, Social Media Marketing Budget: $30 - $250 USD
