Hello! I'm looking for help setting up my site and GA4 account to better track conversions from internal and external links.
For background, my business is a subscription service, so i have ads running internally on my site, and also some ads running in Google and (occasionally) facebook. Here's what I'm looking to achieve:
-- Create and ensure that goals (or whatever they're now called in GA4!) for free member sign ups are working and tracking correctly, and that I can see where that new member came from / what advert they clicked etc
-- Provide me with some template UTMs that I can append to any new ads and emails I create in the future, to help make sure new content gets tracked too
-- Our premium membership/sales are administered by a Wordpress plug in called Memberful. I'd like the sales data I get from them to also be plumbed in to GA4 so I can see the full pipeline from site/ad visitor --> free member conversion --> Paid member conversion.
-- Create a dashboard / report where i can easily see key information such as top page views, member conversions etc in one place.
To clarify, GA4 is already set up and data is flowing in correctly, so I don't need any help there.
