A digital marketing agency requires an experienced freelancer to help increase sales through promotional activities on social media. The freelancer will be responsible for developing and curating creative content like images, graphics and videos around the agency's services. They will publish this engaging content on platforms like Facebook, Instagram, LinkedIn and Twitter on a daily basis. The objective is to creatively showcase the agency's offerings to a wider audience in a way that inspires engagement and interaction.
The freelancer will also be required to run effective promotional campaigns on social media. This involves setting up promotions, discounts, giveaways on special occasions to boost exposure. Analysing the performance of previous campaigns and understanding which strategies work best will help them optimise future campaigns. Tracking key metrics like clicks, shares, leads and conversions will help measure the impact of their efforts.
Good communication and collaboration skills are essential as the freelancer will need to align their work with the agency's marketing team and creative department. Candidate should have at least 2 years experience in social media marketing and promotions for clients in creative or consulting fields. Proven abilities in content creation, community management and online promotional strategies through data are a must. The freelancer will report directly to the head of the marketing department. This is a long term remote project offering flexibility and an opportunity to help a growing agency boost their digital presence and sales.
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