I am seeking a professional to assist with setting up and managing an Amazon shop, focusing on the UK market. The Amazon account is already created, and I have an existing network of beauty products sourced through collaborations with brands and distributors. The primary goal is to ensure the shop is fully optimized, products are listed effectively, and profitability is maximized.
The ideal candidate will have experience with Amazon Seller Central, be skilled in product listing optimization, and have a proven track record of driving sales on Amazon. Success in this role may lead to management of multiple Amazon accounts/shops.
Scope of Work Account Setup & Optimization
Review and refine the existing Amazon account settings. Ensure compliance with Amazon’s policies and best practices. Set up branding elements for the store (logos, banners, storefront design). Product Selection & Advice - Already working with multiple brands outside of amazon
Analyze the beauty products already sourced and identify the most promising items. Provide recommendations on product selection based on market demand, competition, and profitability. Advise on potential new products or niches to explore. Product Listing Creation
Write optimized product titles, descriptions, and bullet points with relevant keywords. Upload high-quality images and videos as provided or suggest enhancements. Configure pricing, promotions, and discounts. Set up variations (e.g., sizes, colors) where applicable. Profit & Sales Analysis
Conduct a profitability analysis for each product (cost, fees, and margins). Set realistic sales targets and KPIs. Regularly monitor and report on sales performance and profitability. Amazon Marketing & Advertising
Create and manage Amazon PPC campaigns. Implement strategies for increasing product visibility, such as Sponsored Ads and Lightning Deals. Analyze advertising performance and adjust strategies for maximum ROI. Ongoing Management & Support
Handle inventory management and avoid stockouts. Monitor customer reviews and ratings to maintain a high seller score. Provide insights on expanding product range or optimizing current listings. Deliverables Fully optimized and active Amazon UK shop. Profitability and sales analysis report. Optimized product listings with SEO-friendly titles and descriptions. Marketing and advertising strategy with measurable results. Regular updates on account performance and recommendations for improvement. Ideal Candidate Proven experience in managing successful Amazon stores, particularly in the beauty niche. Strong knowledge of Amazon Seller Central tools and analytics. Expertise in product listing optimization and Amazon PPC campaigns. Excellent communication and organizational skills. Next Steps Confirm scope of work and deliverables. Discuss product details and provide access to the Amazon account. Begin with product selection and listing setup. Regularly review progress and adjust strategies as needed. Potential for Growth The right candidate may be given the opportunity to manage multiple Amazon accounts/shops. Success in this role could lead to long-term collaboration and additional responsibilities.