We are seeking an experienced digital marketing expert to take full ownership of our marketing strategy and execution. The ideal candidate should have a strong understanding of creating and managing comprehensive campaigns, including social media management, paid advertising, and content production. Specifically, we are looking for someone who can:
Develop and Execute a Marketing Plan:
Manage social media platforms (Facebook, Instagram, TikTok, YouTube). Schedule and publish daily content, including 6 posts and 2-3 stories. Engage with the audience to increase brand awareness and interaction. Run Paid Advertising Campaigns:
Set up and optimize ad campaigns on Facebook, Instagram, Google Ads, and YouTube. Conduct A/B testing and audience targeting to maximize ROI. Produce High-Quality Content:
Create 100 short video reels (15-30 seconds) showcasing course benefits and tips. Design 200 stories for social media, pre-scheduled for daily uploads. Incorporate engaging visuals, animations, and professional editing. Set Up Infrastructure and Analytics:
Configure tools like Google Analytics, Facebook Pixel, and Hotjar for data tracking. Ensure proper integration with landing pages and payment gateways. Monitor performance metrics to continuously optimize campaigns. Deliver Results Within 7 Days:
Complete all tasks, from planning to execution, within the project timeline. Qualifications:
Proven experience in digital marketing, especially in promoting online courses. Expertise in tools like Facebook Ads Manager, Google Ads, Canva, and Adobe Premiere. Strong analytical skills to measure and improve campaign performance. Ability to produce content tailored to a French-speaking audience. If you are highly skilled, results-driven, and confident you can deliver within the given timeline, we’d love to hear from you! Please include examples of past work and a detailed plan in your proposal.
