Expected duration: Not sure We are looking for a skilled social media or a digital marketer with expertise in setting up and managing ads on Facebook, LinkedIn and YouTube, specifically for credit-related services. Given the challenges of advertising within the "special category" for credits, it’s crucial that you understand the step-by-step process for ad approval and optimization. The ideal candidate must also be proficient in utilizing Pixel (or similar tracking codes) to enhance campaign performance through conversion tracking, audience building, and ad retargeting.
Responsibilities: Develop, set up, and manage targeted ad campaigns on Facebook, LinkedIn and YouTube under special categories. Navigate platform-specific restrictions for credit-related ads, ensuring compliance and successful ad approval. Provide insights and feedback on improving ad strategies for compliance and effectiveness.
Requirements: Proven experience in creating and managing ads within Facebook, LinkedIn and YouTube, especially under restricted categories like finance and credit. In-depth knowledge of ad approval processes and strategies to avoid rejections. Experience utilizing tracking pixels for conversion tracking, audience building, and ad optimization is highly preferred. Ability to stay up-to-date with advertising policies across platforms.
Rate and hours will be discussed during application.
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