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Project title: Media Buyer for Online Ads
Posted by: External project from PeoplePerHour
Started: 23-Sep-2024 13:45 GMT
Description: About Us: Suri Online Marketing is a leading digital marketing agency based in Birmingham, United Kingdom. We deliver outstanding results for a wide range of clients, including restaurants, dental practices, law firms, and many more.

Our team creates effective and high-performing media buying strategies across social media platforms and pay-per-click (PPC) campaigns. As the team is growing, we have an exciting opportunity for a skilled Media Buyer to join us, play a consultative role, and act as a go-to expert (guru) for our clients, helping them maximise their paid advertising efforts.

Responsibilities:
Media Buying & PPC Campaigns: Manage and optimise media buying strategies for social media platforms (e.g., Facebook, Instagram, TikTok) and PPC campaigns (e.g., Google Ads) to drive conversions and increase ROI.

Consulting & Strategy Development: Act as a consultant and media buying guru, providing expert advice to clients on the best practices for media buying and PPC strategies tailored to their unique business goals.

Target Audience Identification: Identify and define target audiences based on client goals, creating custom audience segments for effective ad targeting.

Ad Strategy & Budget Management: Develop, execute, and manage comprehensive ad strategies while maintaining strict budget oversight to maximise ad spend effectiveness.

Performance Analysis: Continuously monitor and analyse campaign performance metrics, providing insights and recommendations for improvement to clients.

A/B Testing & Optimisation: Implement A/B testing for ads, landing pages, and creatives to optimise results and refine strategies based on data-driven insights.

Collaboration: Work closely with our content creation, SEO, and design teams to ensure that paid media campaigns align with broader marketing strategies and deliver cohesive results.

Client Education: Educate clients on media buying trends and PPC techniques, empowering them to make informed decisions and understand the impact of their campaigns.


Requirements:
Communication Skills: Excellent verbal and written communication skills in English, with the ability to simplify complex advertising concepts and strategies for clients.

Media Buying Expertise: Proven experience in media buying across social media and PPC platforms, with a track record of successful campaigns.

Analytical Skills: Strong data analysis skills to interpret campaign performance and optimise based on insights.
PPC Platforms Knowledge: In-depth understanding of Google Ads, Facebook Ads, Instagram Ads, and other social media advertising platforms.

Efficient & Organised: Ability to manage multiple client accounts and campaigns simultaneously while delivering within tight deadlines.

Consulting Mindset: Experience acting as a consultant or strategist, providing clients with expert guidance and actionable recommendations.

Problem-Solving: Strong attention to detail and creative problem-solving abilities to adapt to changing market trends and client needs.

How to Apply: Please send a proposal detailing your experience and skills in media buying and PPC campaign management. Briefly explain your approach to creating high-performing campaigns, and how you consult and guide clients through the media buying process.

Attach your portfolio or case studies showcasing successful campaigns you’ve managed, including key performance metrics and results achieved.

Please include the number "88" in your application to confirm you have read this job description in full. Applications without this confirmation will not be considered.

Join Suri Online Marketing and play a crucial role in helping our clients achieve their advertising goals through expertly managed media buying and PPC campaigns. We look forward to your application!
Project ID: 3404085
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