1. Project Overview We are seeking an experienced web designer to create a visually compelling and highly functional headless eCommerce website. The goal is to build a platform that offers a seamless and fast shopping experience by decoupling the front-end from the back-end. This website will leverage modern technologies to provide users with an engaging, responsive, and personalised shopping experience across devices.
2. Project Objectives User Experience (UX): Develop a clean, intuitive, and user-friendly interface that simplifies the shopping experience. Prioritise fast load times and easy navigation. Performance: Ensure optimal performance with minimal load times across all devices, leveraging the benefits of a headless architecture. Scalability: Design with scalability in mind, allowing for easy updates, additions of new features, and seamless integration with various third-party services. Customisation: Facilitate a highly customisable platform that allows users to personalise their shopping experiences.
3. Key Features The website layout has been roughly designed, providing a clear structure and visual flow for the project. All text, graphics, and other content assets will be supplied to ensure consistency with the brand identity. Homepage High-impact section with visually striking images. Featured products, categories, and promotions. Easy-to-navigate header with clear CTAs and a search bar. Account Sign Up
Product Pages All product content can be easily uploaded and managed by our team. Additionally, customers will have the ability to personalise products by typing in custom details. Product reviews will also be included. Standard Pages with images and text (all supplied)
1. Contact Us 2. About Us 3. Influencer Lounge – links through to online application form 4. Charities – links to verification policy and application form 5. Media Centre links to Press Releases
Text Pages – Text Supplied 1. Press Guidelines 2. Brand Guidelines 3. Privacy Policy 4. Community & Safety Guidelines 5. Terms and conditions 6. User Content Terms and Conditions 7. Cookie Policy 8. Accessibility Policy 9. Corporate Responsibility Policy 10. Sustainability Policy 11. FAQs
4. Checkout Process Streamlined, checkout process. Clear, concise information inputs and minimal steps. Integration with WorldPay payment gateway.
5. Responsive Design Optimised for desktop, tablet, and mobile devices.
6. Integration Seamless integration with the back-end CMS and other necessary third-party services (e.g., payment processors, shipping services). APIs to pull dynamic content, products, and pricing.
7. SEO and Accessibility Implement best practices for SEO to ensure visibility on search engines. Ensure that the design is accessible to all users, adhering to WCAG 2.1 guidelines.
8. Timeline Start Date 1 September Wireframes: 2 weeks Mockups and Style Guide: 4 weeks Final Deliverable: 6 weeks
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