We are an IT company asking for design brand identity plays in connecting with our audience. This is where your expertise comes in!
What We Need:
We are looking for a skilled and imaginative brand identity designer to craft a comprehensive branding package that resonates with our vision and market. Your creative input will be instrumental in shaping how our brand is perceived and experienced.
Key Deliverables:
1. Logo Design: A unique, versatile logo that encapsulates our brand essence. We currently have a simple logo, but we're looking for an evolution of this design to better represent our growing brand. 2. Color Palette 3. Typography 4. Brand Style Guide 5. Business Card 6. Pattern Design 7. Letterhead design 8. Company seal design 9. Additional Collateral: This may include social media graphics, email templates, brochures, etc., tailored to maintain brand consistency across all customer touchpoints.
Specify the types of files you expect to receive. This ensures that you get all the necessary assets in formats that are suitable for various uses. Here's a list of file types you might request:
1. Logo Files: - Vector files (AI, EPS) for scalability without loss of quality, essential for printing. - Raster files (JPEG, PNG) for web use, with PNGs having transparent backgrounds.
2. Color Palette: - A PDF or similar document detailing the specific color codes (CMYK for print, RGB, and HEX for digital).
3. Typography: - Font files (OTF or TTF) - A PDF guide on font usage, including styles for headings, subheadings, and body text.
4. Brand Style Guide: - A comprehensive PDF document that includes guidelines on logo usage, color palette, typography, imagery, and any other brand elements.
5. Business Card : - Vector files (AI) - Print-ready files (typically in PDF format), including bleed and crop marks. - Source files (AI, PSD, or INDD) for future edits.
6. Pattern Design: - Vector files (AI, EPS) for scalability. - Raster files (JPEG, PNG) for digital use.
7. Letterhead design - PDF file - PSD file
8. Company seal design - Vector files (AI)
To accept the reply answer: 1- Timeline 2- The cost 3- 2 of your best work
