Company Overview: The company is a 9-year-old technology services studio. We forge partnerships with creative agencies that lack in-house development capabilities, providing them with superior apps, websites, web apps, and custom software solutions for their clients.
Project Scope: We're seeking a talented branding professional to oversee the development of a digital visual identity for the company's upcoming website launch. The successful candidate will be instrumental in developing a unique and cohesive brand image that resonates with our values and vision.
Deliverables: - Development of a unique brand identity that reflects the company's mission and values. - Design of logo variations optimized for the web, including main logos and favicons for various digital contexts. - Creation of a versatile brand style guide detailing color palettes, fonts, typography, imagery, and application rules. - Additional visual elements like icons, patterns, and shapes that complement the brand's visual identity and can be used across the website.
Engagement Details: Project Start Date: Immediate to within 1 week from posting date. Primary Engagement Duration: 2-3 weeks Estimated Review and Check-in Hours: Up to 1 hour per day, in EST timezone. Post-Design Support Engagement Duration: 2 weeks, with availability for consultation and minor adjustments. Payout: Milestone based. Contract: A formal signed contract and NDA are required for project commencement.
Qualifications: Must-Have: - Strong portfolio showcasing expertise in brand identity design, with specific examples of website branding projects. - Proficiency in graphic design software, particularly Adobe Creative Suite (Illustrator, Photoshop, After Effects) and Figma. - Solid understanding of branding principles and strategy and how to apply them to create a cohesive online presence. - Experience in designing visually appealing and user-friendly website graphics and elements.
Good-to-Have: - Knowledge of current design trends and techniques. - Familiarity with web design principles to ensure a cohesive online brand presence. - Experience with user interface design principles and best practices to enhance the website's user experience.
Experience: Candidates must demonstrate a successful track record of brand identity projects with a strong visual aesthetic. We seek designers who can show how their work has positively impacted their client's brand presence.
Application Process: Interested applicants should submit the following: - A brief introduction highlighting relevant brand identity design experience. - A portfolio showcasing previous branding projects and their impact. - Your approach to brand identity design and any specific methodologies you employ. - Availability for a preliminary discussion to explore project fit and scope.
Shortlisted candidates will be invited to discuss the project in more detail, leading to a formal engagement with the company through a signed contract and NDA.
How to Apply: Please send your application, portfolio, and any other relevant information that demonstrates your fit for this role. Highlight your experience with brand identity projects and any unique skills or insights you bring to the table.
Join us in shaping the future of the company’s brand identity. We look forward to your creative insights and the opportunity to collaborate with you!
