Needs to hire 3 Freelancers **Adapt Your Skillset to AI - Seeking Social Media / Influencer Marketing Expert**
**Title:** Generative AI Driven Social Media Marketing Specialist – Competitive and Market Opportunity Analyst
**Department:** Marketing + Strategy
**Key Responsibilities:**
1. **Competitive Analysis in AI-Enhanced Marketing:** - Conduct in-depth research and analysis of competitors in the AI-powered marketing space, focusing on their strategies, products, and market positioning. - Utilize your expertise in social media and influencer marketing to assess competitors’ strengths and weaknesses. - Stay informed about emerging trends and technologies in AI marketing, providing insights on potential market opportunities and threats. 2. **Market Opportunity Identification:** - Analyze market trends and identify gaps in the AI-driven marketing sector, particularly in relation to social media and influencer marketing. - Work collaboratively with the product development team to suggest new AI-powered marketing products and features based on market needs and competitor analysis. - Develop and present comprehensive reports on market opportunities, recommending strategies for product differentiation and competitive advantage. 3. **AI Technology Integration in Marketing Strategy:** - Advocate for and assist in the integration of AI technology in our marketing strategies, ensuring they are data-driven and cutting-edge. - Collaborate with internal teams to understand and leverage AI tools for market analysis and product development. - Serve as a liaison between the marketing and product development teams, ensuring market insights are effectively translated into product innovation.
**Qualifications:**
- Strong background in social media and influencer marketing, with an emphasis on AI integration. - Proven experience in conducting competitive analysis and market research in the digital marketing sector. - Demonstrated ability to identify market opportunities and translate them into product recommendations. - Excellent analytical, communication, and presentation skills.
**Preferred (but not required):**
- Experience in product development or product management, particularly in AI or tech-driven products. - Experience marketing clothing brands, in particular. - Bachelor's or Master’s degree in Marketing, Business, Market Research, or a related field. - Strategic thinker with a passion for innovation and a keen interest in AI-driven marketing solutions.
**Benefits:**
- Opportunity to be a key player in shaping innovative AI-powered marketing products. - Work is hourly and flexible - Remote work with a collaborative and forward-thinking team. - Professional growth in a rapidly evolving and high-impact sector of marketing technology.
*This role is perfect for a marketing analyst with a passion for AI technology and a proven track record in competitive and market analysis. The ideal candidate is someone who is not only skilled in traditional social media and influencer marketing but also eager to dive into the realm of AI to uncover new product opportunities and guide our strategic direction. Join us to be part of a pioneering team dedicated to revolutionizing the marketing industry with AI-driven solutions.*