We are seeking a highly skilled Search Engine Optimization (SEO) specialist to complete a keyword mapping task for our client, a leading wholesale and retail supplier of rhinestones based in the UK.
Your task will be to perform a comprehensive review of the client's website, identify and propose a list of keywords for each page, and map those keywords appropriately to enhance website ranking and visibility.
The end goal is to help our client improve their website's SEO performance, increase organic traffic, and ultimately improve their business's reach to their target audience. You will not be required to implement these keywords on the website.
Objectives
1- Website Review: Thoroughly analyse our client's website to understand their business, products, and services.
2- Keyword Research: Use SEO tools to identify a comprehensive list of keywords that our client's target audience uses when searching for products similar to theirs.
3- Keyword Mapping: Assign the identified keywords to each page on the website based on relevance and search volume to ensure optimal visibility and ranking.
The successful applicant will need:
- Extensive knowledge and experience in SEO, particularly in keyword research and mapping. - Proficiency in SEO tools such as Google Keyword Planner, SEMRush, Moz, Ahrefs, or similar. - Familiarity with the UK market and its customer search behaviour. - Excellent analytical and reporting skills.
Please submit your proposal outlining:
- Your approach and methodology for carrying out the keyword research and mapping. - Any previous similar projects you've worked on. - The tools you will be using for the project. - Cost estimate for the completion of the project.