First off we are looking for a social media strategy to:
1. Build followers
2. Engage with followers
3. Drive traffic to our website
We suspect the social channels that will suit our target audience most will be Facebook, Instagram and possibly Twitter, however we will take your advice on this.
Next we will require you to implement our agreed upon strategy including creating and publishing content, monitoring engagement and mentions, growing a community of customers and influencers, and reporting and analysing the results of your efforts and presenting them to us via zoom on a regular basis.
This is a brand new ecommerce B2C business and as such the social media channels have not yet been launched.
The target audience is predominantly male aged 27 – 60 with a keen interest in football.
What we need from you initially is:
1. Your background, experience and why you would be best suited to this project 2. Examples of similar projects you have carried out (with results) 3. A cost for the Strategy 4. A cost per month to implement it and what we would get for that
