Expected duration: 1 - 6 months We are looking for a SEM, SEO & Google Ads Specialist on a contract base to improve SEM, SEO & Google ads campaigns of www.synopps.com. The target is to generate at least 20 responses to the website form in a month. The targeted audience is companies (preferably, but not limited to capital intensive industries) looking for master data management services (B2B). The targeted geographies are, but not limited to, Europe, Middle East, Africa, and Canada.
Responsibilities • Generate leads – monthly target is 20 responses to website form • Website SEO audit and optimization – what needs to be changed (headers, keywords, external links, etc.) to improve search results google position • Website content audit and optimization – selection of relevant pages for promotion, what needs to be changed to improve search result positions of selected articles from blog in google • Google ads campaigns audit and optimization – what needs to be done to improve targeting and increase conversion of impressions > clicks > website form responses (exclude non-relevant keywords, optimize banners, etc.)
Requirements • At least 3 years’ experience in SEO optimization and Google ads promotion for B2B technology solutions • Portfolio of optimized websites with search results on 1st page • Result oriented • Experience with tilda.cc (is a plus)