Kupid’s Play is a cause-based international media company. We measure success not just by achieving entertainment industry benchmarks, but by inspiring millions of people worldwide to live aware of our interconnection, and setting a powerful new precedent for this business to be an agent of global change for a peaceful, healthy, and equitable world.
We are devoted to saving our shared home—this beautiful planet. As such, we are singularly focused on our partnership with the multinational charity Parvati Foundation (parvati.org) to support its all-volunteer efforts, which are currently directed to the immediate realization of MAPS, the Marine Arctic Peace Sanctuary. The largest marine protected area in history, MAPS is essential to cool our overheated world and prevent widespread famine, natural disasters, mass displacement, runaway extinction, and nuclear conflict.
We harness the power of modern media to melt hearts, cool minds, and enlist hundreds of millions of people in an inspiring and transformative global movement for MAPS. We change international law and give hope and voice to the forgotten millions around the world who, in this very moment, lack the needed food, water or even oxygen to survive.
As a Public Relations Associate, you demonstrate the power of modern media to be an agent of change in a world that urgently needs it. Your task is to secure international media coverage and mass awareness of MAPS. Our innovative strategy to do so encompasses the global distribution of music, wellness, words, video, web, and events to penetrate, permeate, and pervade the public conversation so that MAPS is an international media darling. We melt hearts, cool minds, call for change, and support a peaceful, healthy world. A Harvard study has shown that when just 3.5% of a population activate, they ensure change happens. We are deliberately and specifically targeting that percentage of the world’s population in order to swiftly realize MAPS in a time when 14,000 tons of Arctic ice melt every second, putting all life at risk. Through the global success of our creative content, you rapidly and exponentially increase the visibility of MAPS and convert audiences to active MAPS supporters.
You must be outgoing, enthusiastic, and organized, comfortable making cold calls and attentive to detail to ensure that your work is clearly documented, while working in brand, at quality, and on time. Reporting to the Public Relations Lead and the Head of Marketing, you will work alongside other public relations associates who are all committed to professionally and proactively meeting the goals set by the Public Relations Lead and being MAPS advocates, because by doing so you make a difference to life on Earth.
Your duties will include: • Build and maintain a database of detailed media contact information for relevant beats globally (arts, entertainment, wellness, current events, lifestyle, environment, world affairs, and more) • Reach media outlets to secure immediate, extensive, positive, and comprehensive coverage in A-list international print, broadcast, and online media including key blogs and vlogs. • Follow up to track, assess, and report on coverage • Propose and implement ways to improve coverage • Cultivate and nurture ongoing relationships with all media contacts to sensitize them to the value of MAPS
Your Qualifications
• Excellent communication skills. • A certificate or degree in communications or public relations is a significant asset. • Experience with communications, public relations, journalism, or sales. • Fluency in English. Several of our positions also require fluency in Spanish, French, Portuguese, Arabic, Russian, Mandarin, or Japanese. • Command of basic office technology: you are competent with Microsoft Excel and Outlook, and ready to lead calls on Microsoft Teams or Zoom. • Comfort with a fast-paced team environment.
The position is a full-time contract for 3 months with option for a 2-year extension. Your working hours will depend on the time zone of the countries you are contacting.
We Offer
• Mentorship from a team that includes Gold Record-winning artist management and award-winning TV and film designers • Free advance access to Parvati Foundation’s Gift the World materials that support you to live your best life yet • The chance to do something spectacular for the world with the most bold, ambitious, and transformative humanitarian and environmental campaign ever.
Engaged by an all-volunteer foundation, and mindful of our Earth family who are lacking food and clean water in this very moment, we are determined to ensure maximum effect for every dollar. Our wages are fair, but not lavish. If you are looking for a stepping-stone not just for your career but for your heart and soul, to know you have been part of helping ensure billions of people can get the food and resources they need to survive, and protecting your own future, we want to hear from you.
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