Expected duration: Ongoing Looking for a social media marketer to help create and run ads for Facebook/Instagram. Key skills/experience required are: • Ability to create engaging and attractive ad creatives (graphic design/photoshop), using Canva or any other image editor • Ability to write captivating copies for Facebook/Instagram ads
Other desired skills/experience: • Conducting market research to understand the desires and pains of a target market, leveraging the research to find ways to target them on Facebook ads.;
• Plan, manage, and create advertising content for our clients on Facebook and Instagram
• Writing copy for different digital platforms, with an initial focus on Facebook Advertising specifically to start
• Working in Facebook Ads Manager to launch and manage Facebook Advertising campaigns.;
• Launching different tests in Facebook Ads Manager to maximise long-term campaign performance.;
• Analysing metrics and making data-driven decisions to optimise the Facebook Advertising campaigns of clients.;
• Troubleshoot advertising campaigns that aren't working and make strategic recommendations on how to improve them, as well as dial up campaigns that are working to help our clients get the results they pay us for.;
• Staying updated with Facebook’s different advertising features and policies, helping the team leverage the latest available technology in the Facebook platform.
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