We are an online skincare consulting service striving to provide personalised skincare products for customers suited to their skin type backed by science and driven by tech! We are looking for an expert in Klaviyo email marketing platform for our Woocommerce website/store to help us drive more traffic and increase sales conversion. JOB DESCRIPTION- Job Type- Contractor/Freelancer.
Job Summary
-Assist the onboarding process for new flows to be setup -Generate pop ups for clients -Weekly reviews of client’s flows to ensure all metrics are functioning - technical testing -Monthly optimisations- removing worst performing variations, implementing new content variations and retesting to make sure we are getting the highest results we can -Creating client specific requests - new flows, graphics, new logo/ brand change, new pop ups for bestsellers, etc Identifying automated email flows/series to increase sales and customer retention including: abandoned cart, browse abandonment, welcome flow, upsells, cross promotions, vip flows, referral campaigns. -Update customers of new products -Newsletter and seasonal promotions for holidays & flash sales. Gif creation for emails -A/B testing & segmentation -Routine optimisations- changing the product blocks with new bestsellers -Providing technical support to the team, especially the social media manager -Providing advance Klaviyo/Email Marketing expertise for the team
Requirements -Experience writing effective and engaging content -2+ years experience using Klaviyo other other email marketing software - Advanced email marketing ( segmentation, account set ups, analytics) -Create effective marketing copy -Graphic design skills. -High attention to detail - able to spot poor performing flows/technical errors -Ability to leverage data to drive results- open rates, click rates, revenue to the highest possible standard for our clients -Comfortable using business management software and following processes/systems -Enjoy working in a team